Digital Flywheel

Asia Pacific

McDonald’s gets digital with futuristic dining strategy

Over the past 12 months, consumers have seen foodservice giant McDonald's undergo a revamp. A new dining strategy, introduced by…

Asia Pacific

Starbucks opens new Shanghai Reserve Roastery

On 6 December, Starbucks opened it’s Reserve Roastery in Shanghai, China. It was billed by Starbucks as an “immersive coffee…