In his new role, Caplin, a former head chef, is tasked with leading, executing and growing Alto-Shaam’s sales growth strategies in the region, as well as providing exceptional customer support and service. He will also be responsible for building and maintaining long-term working relationships with channel partners, consultants, key accounts and end users.
With more than 30 years of experience in the industry, including national business development and head of sales roles within the refrigeration, equipment and commercial kitchen sectors, he is looking forward to the task ahead.
“Alto-Shaam is recognised as a true family business that delivers the very highest level of support and service to its customers,” he says. “Its complete range of kitchen equipment solutions are designed to deliver the greatest flexibility and cooking performance, and I look forward to helping partners and customers across Australia, New Zealand and the Pacific’s understand how the benefits of these solutions can convert to profits.”
Mark will report directly to Paul Harper, Alto-Shaam vice president of Asia-Pacific. “Mark joins us with extensive knowledge and experience in the foodservice industry,” said Harper. “I look forward to working closely with Mark in helping us achieve our aims across the region.”